You have already created the engagement campaigns, resurrection campaigns are quite similar just keep in mind the churned users that are being targeted here.(customized your campaigns as per the ICP you're targeting to bring back, add parameters accordingly)<hr>We hope this helped you break the cold start problem!Reminder: This is not the only format to follow, feel free to edit it as you wish!

Abhishek

Udayan

GrowthX’s flagship 8-week program will help you master customer acquisition, user psychology, activation, retention, monetisation and building growth teams. This is more than just a program; it’s a transformative experience designed to arm you with the skills to conquer any growth challenge that stands in your way. Your journey to mastery begins here.

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Core principles to distribution, user onboarding, retention & monetisation.

Swati Mohan

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Ashwath Swaminathan

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Product Marketing Manager

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You have already created the engagement campaigns, resurrection campaigns are quite similar just keep in mind the churned users that are being targeted here.

(customized your campaigns as per the ICP you're targeting to bring back, add parameters accordingly)

e hope this helped you break the cold start problem!

Reminder: This is not the only format to follow, feel free to edit it as you wish!

boilerplate: resurrection campaigns

The role gave me a great experience in drafting the process notes for the company alongside a learning base towards investments and the financial markets. I was also a part of initial data collection and analysis on a Personal Finance awareness survey.